Company: Mark Henry is a fine jewelry brand based in New York City. We are the go-to-source for designer jewelry that utilizes extremely rare gemstones like natural alexandrite and paraiba. Mark Henry is a family run business based in New York City.
Role: Part Time Social Media Manager
We are looking for a highly organized, creative and self-directed *Social Media Manager to define*, manage and scale content strategy across our social media channels including Instagram, Facebook Pinterest and TikTok.
What you’ll do:
Dive deep to gather evolving customer and channel insights and data to inform written strategy of executional approaches that elevate brand perception across social media channelsOversee daily social operations including posting content, creating and editing media assets and content management (must be able to create and edit media assets)Create all social media captions and copyInfluencer and blogger outreachIdentify emerging channel trends (content formats and subject matter), partnering with creative, paid social and marketing teams (and external agencies) to define and execute experimentsOversee, build and execute on social media strategies, including individual platform strategies, aligned with the Mark Henry aesthetic and vision, and supporting key business initiativesUse data and experimentation to optimize performance across all activations. Measure, analyze and report on channel performance on a monthly, quarterly and campaign-specific basis.Grow e-commerce revenue from core social channelsAct as a digital/social media evangelist across the organization, providing guidance and education when necessary
Skills & Experience:
Bachelor’s / Associate Degree or higherFluency in all social channels, with a deep working knowledge of Instagram, Facebook, and PinterestUnderstanding of creative development process and media planningPhotoshop and photography skills requiredHighly detail-oriented, excellent organizational skills, and ability to multi-taskExperience managing or working within cross-functional marketing and creative teamsExperience with influence and blogger outreachA proven ability to engage, connect with and build an audience across multiple channelsThe ability to work independently, leading and managing multiple projects remotelyProfessional or personal interest in fine jewelry
To Apply: Please send your resume to email@example.com, subject line Part-Time Social Media Manager.